I think we are all anxious to see how this plays out. Clearly technology winners are not always about being the best, in tech it is often about who is the biggest.
Both Google and Facebook have a lot to offer in that, as an individual, I get something from them. I agree the key concerns is 1) how do you make it easy for me (don't make me keep inviting people, don't make me keep entering my bio, etc.) 2) what do you give me for my effort? In FB I get the benefit of social interaction, in Google I get really useful tools. 3) What's the "time to value" or "return on investment" for my participation.
Whatever happens with aggregation, I want to see it not just benefit the millions of "new" social networks that want to attempt their "me too" strategies but to also benefit the end user.
As an end user I want control of my own information, I want to say where I send it and how much of my data moves to each new context. If aggregation does not give me that it will cause me to go to the least common denominator with my information and that will make each of the contexts less rich and rewarding.
Jake
· 2 years ago
Meg, Google will be your best friend once it cracks the aggregation nut. Done right, Google's tools will allow you to skip past your 3 concerns and provide you with an aggregator that looks like a social network (and is). No fuss, no mess. Google will become the data broker, just as they are with search, and everyone wanting to get in the social network game will come to them for access, just like search. Jake
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Both Google and Facebook have a lot to offer in that, as an individual, I get something from them. I agree the key concerns is
1) how do you make it easy for me (don't make me keep inviting people, don't make me keep entering my bio, etc.)
2) what do you give me for my effort? In FB I get the benefit of social interaction, in Google I get really useful tools.
3) What's the "time to value" or "return on investment" for my participation.
Whatever happens with aggregation, I want to see it not just benefit the millions of "new" social networks that want to attempt their "me too" strategies but to also benefit the end user.
As an end user I want control of my own information, I want to say where I send it and how much of my data moves to each new context. If aggregation does not give me that it will cause me to go to the least common denominator with my information and that will make each of the contexts less rich and rewarding.
Jake